NutriAsia, the home of well-loved Pinoy brands like Datu Puti, UFC, Golden Fiesta and Locally, has been the partner of Filipino homes in levelling up their meal times for years.
As a brand committed to making Masarap Masaya moments for its consumers, it aims not just to bring joy to Filipino homes, but to assume responsibility on a much larger scale through timely efforts that will benefit the environment during these increasingly critical times.
Since 2014, NutriAsia has been taking part in the movement towards a zero-waste community through projects like Jumbohalang Tambalan and participation in DENR-EMB’s Refill Revolution.
This year, NutriAsia carries on with its vision of a more environmentally sustainable world through a project called Bring Your Own Bottle (BYOB), which encourages users to bring their own reusable bottles and refill their favorite condiments and products like Datu Puti Vinegar, Datu Puti Soy Sauce, UFC Banana Catsup, and Golden Fiesta Cooking Oil. This simple act is expected to raise awareness on responsible plastic use and help build a zero-waste community as a stepping stone to sustainability.
Through the support of the Fort Bonifacio Development Corporation and The Mind Museum, shoppers can visit and experience the first BYOB refilling station located in Bonifacio Global City (BGC). To participate, consumers have to bring their own clean and dry reusable bottles and have these refilled with their chosen products atdiscounted prices.
BYOB’s store is made from eco-bricks that use plastic discards as a component, and which come from the Arca South Eco Hub, a project of Arca South, Green Antz and Ayala Land Inc. The store will also serve as a drop-off point for plastic materials for repurposing.
“NutriAsia has been a trusted partner of every Filipino home in making Masarap Masaya meals. And with BYOB, we hope to go beyond and create more Masarap Masaya moments by encouraging shoppers to help build a zero-waste community in their own ways. We are also happy to share that all proceeds from BYOB, along with the plastic materials donated, will be used to produce upcycled furnishings for our beneficiary, GAT Andres Bonifacio High School,” said James Lim, NutriAsia’s Corporate Marketing and Communications Head.