Watch Nike’s Latest #WeBelieveInThePowerOfLove Video

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Sneaker brand Nike released an ad campaign that trancends all boundaries, religion, color and status in life. This is such a beautiful campaign and is now getting positive reaction from netizens.

Video Credit:  Luca Finotti

Nike’s latest ad campaign sees a number of sports digitized into a series of flickering neon-colored animations. Directed by Luca Finotti, the video is a part of Nike’s #WeBelieveInThePowerOfLove campaign and merges animation with live action.

The video shows how Nike’s sportswear closely links to various lifestyles, as well as being practical in active settings. Finotti worked on the video in collaboration with the sports giant as part of the NikeLab x Riccardo Tisci Dunk Lux range, with the sneaker also appearing at several points in the clip.

Source: http://www.highsnobiety.com/2017/02/25/nike-power-of-love-luca-finotti/

 

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