There’s something magical about great music — how it turns ordinary moments into unforgettable memories. Whether it’s a chill night with friends, a backyard get-together, or a full-on house party, the right sound sets the tone. And this year, Samsung just raised the bar with its newest lineup of Samsung Sound Towers.
Held at 12 Monkeys Music Hall & Pub, the launch was more than just a product reveal — it was a full-blown music experience. Guests were treated to electrifying performances from local favorites Over October and The Itchyworms, showing exactly how these new sound towers can transform any space into a concert zone.

“Music connects people most powerfully,” shared Chris Almazan, Head of AV Business for Samsung Philippines. “The new Samsung Sound Towers are designed to bring people together through vibrant sound and unforgettable experiences — anyone can bring the party wherever they go.”

Power and Portability in One
What’s impressive about the new Samsung Sound Towers is how they combine power, portability, and smart design.
The MX-ST50F comes equipped with built-in wheels and a telescopic handle, making it easy to take the party anywhere. You can customize bass modes, sync the lights to your music, and keep the fun going for up to 18 hours on a single charge. Guests at the launch even joined content creator and dance teacher Michelle Kawpeng in the Dance Zone, where beats and lights synced perfectly to every move.

Meanwhile, the MX-ST40F brings out your inner DJ. With built-in sound effects, DJ samplers, and up to 12 hours of playtime, it’s perfect for anyone who loves to remix their own vibe. You can plug in a mic or a guitar for instant jam sessions or use the Group Play feature to connect up to 10 sound towers for a surround sound experience that fills the room (or the street!).
And yes — Karaoke Mode is part of the fun! Through the Samsung Sound Tower App, guests at the launch got to sing their hearts out with Over October’s Josh Buizon at the “Sing Zone,” proving that the sound towers deliver power-packed audio even for the highest notes.
A Celebration of Sound and Style
The night ended on a high with live performances from Over October and surprise guests The Itchyworms, who teased their upcoming episode of Samsung Sound Sessions — a music series that features some of the country’s best artists performing with Samsung’s dynamic audio setup.

New episodes of Samsung Sound Sessions drop every Thursday at 6 PM on Samsung’s official Facebook, TikTok, YouTube, X, and Instagram pages — a weekly treat for music lovers who live for that perfect beat.
Bring the Party Home
Ready to take your sound game to the next level? The new Samsung Sound Towers are now available on the Samsung Online Store, where you can get up to ₱2,117 off and a free microphone until December 31, 2025.

So whether you’re hosting a party, jamming with friends, or want to fill your space with great sound, it’s time to unleash the beat with Samsung Sound Towers.
To know more about Samsung sound devices, visit https://www.samsung.com/ph/audio-devices/portable-
sound-tower/.
About Samsung Electronics Co., Ltd.
Samsung inspires the world and shapes the future with transformative ideas and technologies. The company
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