Samsung once again redefined innovation at Unfold Your Ultra, an exclusive gala held at Solaire Resort, Parañaque, where the tech giant introduced its latest Galaxy devices — the Galaxy Z Fold7, Galaxy Z Flip7, and the Galaxy Watch8 series. The event unveiled a new era of dual-screen experiences, pushing the boundaries of what foldables can do.
Hosted by Renee Dominique and Gino Quillamor, the event featured a grand reveal of Samsung’s latest innovations, along with the official launch of the #UnfoldYourUltra campaign. Rising influencer Aiyana Perlas was introduced as the face of this campaign, sharing her personal story of navigating life in a dynamic, dual-screen world.
Setting an electrifying tone for the evening, DJ Luanne opened the program, followed by jaw-dropping performances from UPeepz, singer-songwriter Zack Tabudlo, and powerhouse girl group G22, dubbed as “P-pop’s Female Alphas.” Their performances brought Samsung’s vision of the “Ultra” experience to life.
Ultra Sleek. Ultra Powerful.
Guests were able to experience firsthand the Galaxy Z Fold7 — Samsung’s slimmest and lightest foldable yet. With a folded thickness of just 8.9 mm and an unfolded profile of 4.2 mm, the Fold7 delivers a seamless on-the-go experience, merging the portability of a smartphone with the expansive screen size of a tablet.
Also showcased was the Galaxy Z Flip7, now available in bold new colors: Blue Shadow, Jet Black, and Coral Red. Its reimagined 4.1-inch FlexWindow offers a fully functional secondary screen, allowing users to handle tasks, notifications, and media playback — all without flipping open the device. Compact yet powerful, the Flip7 embodies versatility in the palm of your hand.
Elevating Productivity with Galaxy AI
Interactive zones allowed guests to experience Galaxy AI’s newest productivity tools. Among the highlights was Gemini Live, an adaptive AI assistant that seamlessly processes user commands through speech, shared screens, or the camera — eliminating the need to switch between apps.
The Now Bar on the FlexWindow further personalized the experience, offering real-time updates on traffic, schedules, fitness summaries, and curated content suggestions, all tailored to the user’s habits and preferences.
Capture Ultra Moments with Ultra Cameras
Samsung has elevated mobile photography with the Galaxy Z Fold7’s 200MP Ultra Camera, delivering studio-quality images with AI-powered enhancements in lighting, detail, and realism. The Galaxy Z Flip7, on the other hand, boasts a dual rear camera system (50MP Wide + 12MP Ultra-Wide), ensuring crystal-clear, hands-free selfies at any angle, powered by the advanced ProVisual Engine.
Health AI: Your Personalized Wellness Companion
In the Health AI Zone, Samsung introduced the Galaxy Watch8 Series — its slimmest and most ergonomic smartwatch line yet. Combining iconic design with cutting-edge health monitoring, the Watch8 features Running Coach for real-time fitness training and Vascular Load to monitor cardiovascular stress, offering users a smarter, AI-enhanced wellness experience.
Join the “Unfold Your Ultra” Challenge!
Want to get your hands on a Galaxy Z device? Join Samsung’s Unfold Your Ultra Challenge and show off your best transitions! Simply film a video of your casual look, perform a folding gesture, and unveil your “Ultra” self with a creative pose. Submit your entry by August 12, 2025, for a chance to win:
- Grand Prize: 1 Galaxy Z Fold7
- Second Prize: 2 winners of Galaxy Z Flip7
- Third Prize: 2 winners of Galaxy Watch8
Visit http://spr.ly/UnfoldYourUltraPH for complete mechanics.
Pre-order Promos and Exclusive Offers
Pre-order the Galaxy Z Fold7, Galaxy Z Flip7, or Galaxy Z Flip7 FE by July 31, 2025, and enjoy up to 50% off with a trade-in device. Get a free storage upgrade worth up to P8,000 (Fold7 and Flip7) or P4,000 (Flip FE). Pair your new device with the Galaxy Watch8 and receive up to 30% off on bundle deals.
Avail of 0% installment plans for up to 36 months through select banks and credit cards. Full details at Samsung Flexi Payments.
For more information, visit Samsung Philippines or follow SamsungPH on Facebook.
